Friday, March 5, 2010

Chopard Men's Mille Miglia GMT Watch


Chopard Men's Mille Miglia GMT Watch
From Chopard

Features
  • Quality Swiss Automatic movement; Functions without a battery; Powers automatically with the movement of your arm
  • Scratch-resistant-sapphire crystal
  • Case diameter: 42 mm
  • Stainless-steel case; Black dial; Date function
  • Water-resistant to 165 feet (50 M)
About Chopard
Louis-Ulysse Chopard, a hereditary watchmaker, opened the first Chopard watchmaking workshop in 1860 in a small town of Sonvilier located in the Swiss Jura Mountains, concentrating on developing precise pocket watches and chronometers. After Chopard was purchased by jewelry entrepreneur Karl Scheufele from Louis-Ulysse's grandson Paul-Andre in 1963, Scheufele modernized the company and implemented a focus on integrating timepieces with stylish jewelry design. Scheufele also returned the company to its traditional roots in manufacturing its own mechanical watch movements, and in 1996 the L.U.C 1860 movement was introduced with a Breguet balance sprint and 22 carat gold microrotor. The following year, it was chosen as watch of the year by trade journalists and watch dealers.

In 1976, Chopard unveiled the now-famed Happy Diamonds collection, which featured mobile diamonds that floated freely between two transparent sapphire crystals. And in 1988, Chopard teamed up with the Mille Miglia, an annual Italian rally where vintage and classic cars take part, to create special edition watches every year.

In the modern production facilities at Pfozheim (Germany) and Meyrin (Switzerland), many different skilled professions are represented, including designers, goldsmiths, polishers, turners, toolmakers, jewelry setters, and steel engravers--all working with a great love of detail and the utmost precision.

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